Global sales of aromatherapy diffuser increased from 8,292.8 thousand units in 2014 to 22593.6 thousand units in 2018 and are expected to reach 26,756.3 thousand units in 2019, with a compound annual growth rate of 26.4% from 2014 to 2019. In 2018, the global aromatherapy machine market was led by North America. Europe is the second largest market. The global aromatherapy machine market was valued at us $618.73 million in 2018 and is expected to reach US $1569.47 million by the end of 2025, with a CAGR of 14.22% from 2018 to 2025.
The major players in the aromatherapy machine industry are from the United States, Australia, China and Europe. Scentair is considered the global market leader, with the company's revenue market share of 9.98% in 2018.
Type of aromatherapy machine
Due to the uneven quality of the aromatherapy machine, the aromatherapy machine is classified into the following two types by volume: small aromatherapy machine (capacity: maximum 1000ml) and large and medium-sized aromatherapy machine (capacity: more than 1000ml).
Aromatherapy machine application field
According to the application of the aromatherapy machine, the aromatherapy machine market is divided into several main parts, such as household, commercial, vehicle and so on.
In the global aromatherapy machine market, home aromatherapy machines account for a significant market share, which is expected to reach 49,132.3 thousand units in the global market by 2025, with a cagR of 16.92% in 2018 and 2025.
Analysis of global aromatherapy machine market in different regions
The distribution channels of the aromatherapy machine market in North America and Europe are diversified. Sales in North America and Europe are not only online, but also traditional. In addition, the market channels in North America and Europe include pharmacies, health food stores and so on. Multi-dimensional sales channels extend the life of products, and consumers can buy products in the most convenient way.
The main consumers in the Asia-Pacific region are Japan, China and India. The products of China and India have low technical content. In terms of cost, labor costs in China, India and Southeast Asia are relatively low. The competitiveness of products is mainly reflected in low price and large population.
At present, the global aromatherapy machine market concentration is very low. According to QYResearch, established brands account for only 45 percent of the global revenue market, while the majority of the market is occupied by unknown brands.
Today's increasingly competitive industrial market requires the ability to reduce costs, increase production, and improve the accuracy on which any business depends to survive. The ability to lead development and get products to market faster is also critical for truly thriving businesses. In addition, the impact on the cost and availability of raw materials and certain components is uncertain due to potential supply changes. Raw material costs have a significant impact on expense levels. If related factors such as raw material prices and energy prices increase, their operating performance and financial condition will be affected if the new company is unable to pass on these price increases to its customers.
Overall, the industry will maintain rapid growth in the future, especially in the field of small aromatherapy machines. In addition, professional aromatherapy machines at moderate prices are also acceptable to many consumers. In short, the market opportunity remains large.
This report provides a basic overview of the aromatherapy machine industry, including definition, classification, application and industry chain structure. Discuss development policies and plans as well as manufacturing processes and cost structures. This report studies the development status and future trends of aromatherapy machines in the global and Chinese markets, and analyzes the main production regions, consumption regions and major manufacturers in the aromatherapy machine industry from the perspectives of production and consumption respectively. Focus on the analysis of product characteristics, product specifications, prices, output, and output value of major manufacturers in the global and Chinese markets, and the market share of major manufacturers in the global and Chinese markets.
The above content is adapted from the constant state of primus information consultancy | aromatherapy machine market analysis report,